Bangkok, Thailand (PRWEB) February 5 June 2008
Bumrungrad International hospital (http://www.bumrungrad.com), Thailand? S First private medical center, and BlueCross BlueShield of South Carolina and BlueChoice Healthplan of South Carolina have formed an alliance to promote? medical tourism? to its 1.3 million members.
through a subsidiary, Companion Global Healthcare, BlueCross BlueShield of South Carolina will assist members interested in medical treatment abroad by providing information and access to Bumrungrad? s site (http://www.bumrungrad.com) and a contact based in the U.S. center run by World Access Inc., a leading travel insurance and international medical assistance company.
This alliance is a first between a major U.S. insurer of public health and hospital in Thailand and should pave the way for more medical travel to Thailand. Increasingly, Americans are looking overseas for medical treatment cost, and this trend has been widely reported in the news media and medical journals, such as the prestigious New England Journal of Medicine.
David Boucher, assistant VP of Health Services for BlueCross South Carolina and a former hospital administrator, who led the project for BlueCross, visited Bumrungrad in July of last year after seeing the hospital featured on CBS 60 Minutes and reading about it in Time magazine. After an inspection of four days, he came away convinced that Bumrungrad was, as he says,? A first medical center and a center of our organization could endorse to its members.
medical tourism continues to be a shining star for the Thai tourism industry, attracting? high added value? tourists to the Kingdom who stay longer and spend more tourism categories. Ruben Toral, Bumrungrad? S Group Marketing Director, believes that medical tourism will eventually lead to medical outsourcing. ? It s? Inevitable? he said. ? Companies and insurers are seeking new solutions to lower the cost of health care, and we are part of the solution.? For more information, visit http://www.bumrungrad.com
About Bumrungrad International
Bumrungrad International (http://www.bumrungrad.com) is South Asia? s leading private hospital and a regional referral center for advanced care, offering 554 beds, 30 specialized centers, 900 medical specialists and over 800 nurses. It is in Thailand? The first JCI accredited hospital and serves more than one million patients yearly from 190 different countries.
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